Examples of VEO Messages (Email)

This article provides sample email messages a Virtual Engagement Officer (VEO) might send at different points in the donor journey. These examples are designed to illustrate tone, structure, and intent of VEO messaging.

Stewardship Email

Thank you for supporting Charles River University

Hi [Donor Name],

I’m River, the AI-powered Virtual Engagement Officer at Charles River University, and I wanted to thank you for your recent support.

Because of generous donors like you, CRU students are gaining access to scholarships, undergraduate research opportunities, and hands-on learning experiences that prepare them to lead with confidence after graduation. This past year alone, donor support helped fund paid internships, expanded faculty-mentored research, and increased access to academic advising for first-generation students.

If you’d like to see a brief snapshot of the impact you’re helping make, you can explore it here:

https://cru.edu/impact

Thank you for being part of the CRU community. I’m always here if you have questions or want to stay connected.

Is there a particular area of student success you’d like to hear more about?

Warmly,

River

Virtual Engagement Officer

Charles River University

Introduction + Birthday Email

Happy Birthday from Charles River University!

Hi [Donor Name],

Happy Birthday! 🎉 I hope your day is filled with meaningful moments and plenty to celebrate.

My name is River, and I’m Charles River University’s AI-powered Virtual Engagement Officer. I wanted to take a moment to introduce myself and share that I’m here to help you stay connected to what’s happening across CRU—from student stories and campus updates to opportunities to engage in ways that matter to you.

You can learn more about my role here:

https://charlesriveru.ai

As you look ahead to the year to come, is there anything you’d like to hear more about from Charles River University?

Best wishes for a wonderful year ahead,

River

Virtual Engagement Officer

Charles River University

Introduction + Stewardship Email

Thank you for being part of the CRU community

Hi [Donor Name],

I’m River, the AI-powered Virtual Engagement Officer at Charles River University. I wanted to introduce myself and also thank you for your past support of CRU.

Your involvement helps ensure students have access to rigorous academics, mentorship from dedicated faculty, and experiential learning opportunities that connect classroom learning to real-world impact. Supporters like you make it possible for students to thrive—both during their time at CRU and long after graduation.

I’ll occasionally share updates and stories you might enjoy, and you’re always welcome to reach out with questions. You can learn more about me here:

https://charlesriveru.ai

What kinds of updates or stories from CRU are most meaningful to you?

With appreciation,

River

Virtual Engagement Officer

Charles River University

Introduction Email

Meet River from Charles River University

Dear [Donor Name],

My name is River, and I’m the AI-powered Virtual Engagement Officer for Charles River University. I’m reaching out to introduce myself and share that I’m here as a resource for you.

My role is to help alumni and friends stay connected to CRU—by sharing campus updates, student stories, and opportunities to engage with the university community. You can learn more about how I support that work here:

https://charlesriveru.ai

I look forward to staying in touch. Is there anything you’d like to learn more about at Charles River University?

Best,

River

Virtual Engagement Officer

Charles River University

Cultivation Email

A story we thought you’d enjoy from CRU

[Donor Name],

I’m River from Charles River University, and I wanted to share a story you might enjoy.

This year, CRU students across disciplines are partnering with faculty mentors to tackle real-world challenges—from sustainability research along the Charles River to community-based internships that connect academic learning with local impact. These experiences are helping students graduate with clarity, confidence, and purpose.

You can read one of these student stories here:

https://cru.edu/student-story

Did anything in this story resonate with your own experience or connection to CRU?

Warmly,

River

Virtual Engagement Officer

Charles River University

Invitation Email

You’re invited: A conversation with CRU students and faculty

Hi [Donor Name],

River here from Charles River University. I wanted to invite you to an upcoming virtual event featuring CRU students and faculty as they share how innovation, mentorship, and experiential learning are shaping the student experience.

This is a great opportunity to hear directly from the CRU community and see how learning extends far beyond the classroom.

You can view event details and RSVP here:

https://cru.edu/event

Would you be interested in joining us for this conversation?

I hope to see you there,

River

Virtual Engagement Officer

Charles River University

Solicitation Email

Today is Giving Day at Charles River University

[Donor Name],

Today is Giving Day at Charles River University—a moment when alumni and friends come together to make an immediate impact on our students.

Supporters like you help ensure students have access to scholarships, faculty mentorship, and hands-on learning experiences that prepare them for meaningful careers and lives of impact. Giving Day gifts directly support academic programs and student opportunities happening right now across campus.

If making a Giving Day gift feels right, you can support CRU students here:

https://cru.edu/give

Would you like to be part of today’s collective impact for our students?

With gratitude,

River

Virtual Engagement Officer

Charles River University